How to increase your digital ad’s Share of Time
Digital panels offer the flexibility to purchase display in time blocks allowing you to control the time of day, or week, in which your ad is shown. You also have the option to increase the frequency or your share of time (also referred to as share of voice) during your chosen time slot.
- Select a digital panel and open the details pop-up.
- Choose the frequency at which your ad should be displayed – between 1 and 12 times per 120 seconds.
- Select the time blocks you would like your ad to appear during
- Add the panel to your campaign.
Head here to learn how to purchase digital in day parts.
★ Clients, Admin and Power Users Anyone can perform this function.