Entries by Anna Hedley

ACMS and LDSK deliver ethnically diverse audiences to Global’s DAX

Using the LDSK platform, ACMS’s network of digital screens in Chicken Shops across the country will be available to programmatic buyers via Global’s DAX from this month. Innovative Digital Out-of-Home media owner, All City Media Solutions, together with its technology partner, LiveDOOH Signkick, have announced a complete network rollout to include pioneering digital advertising exchange, […]

Exterion Media The Netherlands optimises audience-based buying with technology partner, LDSK

Exterion Media The Netherlands, the market-leading Out-of-Home provider reaching 70% of the Dutch population every week, has extended its sales capabilities with the addition of optimised and flexible, audience-based planning, powered by technology partner, LiveDOOH Signkick (LDSK). Supported by LDSK’s intelligent automation platform, Exterion Media’s sales team has complete flexibility in their inventory and content […]

AdMobilize & LiveDOOH Signkick launch a powerful automated feature for programmatic DOOH

AdMobilize, the world’s number one audience intelligence company and LiveDOOH Signkick, Out-of-Home’s most advanced media owner platform have today released a new integration that signals a significant next step towards a fully automated future for DOOH. Using AdMobilize’s AI-driven platform, media owners are able to capture pedestrian or vehicle analytics to inform accurate audiences for […]

LiveDOOH and Signkick merge to offer the number one media owner platform in the world

In an exciting merger announced today, two of the Out-of-Home industry’s most innovative technology companies, Signkick and LiveDOOH, are set to combine their products, expertise and passion for Out-of-Home to become one powerhouse company with a global presence. Sharing a vision for a more open, automated, smart and connected era of digital Out-of-Home, individually, the […]

The Benefits of Selling Out of Home, Online

Whether you sell Classic or Digital, 96s or 6 sheets, roadside or inside. One goal remains the same for all Out of Home media owners – to sell more space. While conference conversations are distracted by the promise of omni-channel budgets, direct sales teams are back at home base fuelling the machine with local advertisers […]

Can we help you navigate the move to remote work?

While working remotely has become increasingly common in recent years, the past few weeks have seen D/OOH companies adjust to the realities of a distributed workforce at a whole new scale. Here at Signkick, it’s not lost on us how lucky we are. As a technology company very used to this way of working, our […]

It’s time to move towards the Open OOH era

It’s an electric time to be in OOH Outsmart have confirmed it is onwards and upwards for the UK OOH industry, reporting 9.8% growth in Q3 to build on strong growth from earlier in the year. The forecast is all clear skies for the US too, with D/OOH posting over 7% year-on-year growth in every […]

It’s time to talk about how we automate D/OOH at scale

It’s time to talk about automation at scale  Automation and programmatic have cemented themselves as real buzzwords in D/OOH. Their mention usually incites fierce debate on who is doing what, how it is best achieved – or whether Online’s programmatic model should be followed by D/OOH at all. In less than a week’s time media […]